For boutique tax strategy firms in Australia

Add 10+ qualified business owner calls to your calendar every month — guaranteed.

We build your VSL funnel and run your Meta ads. You only pay $600 per qualified prospect who actually shows up. Hit fewer than 10 calls in a month? Your tech fee is waived. No upfront cost. No retainer.

Book a Free 15-Min Strategy Call →

Performance-based pricing · No upfront fees · Founder-led delivery

Watch the 4-minute video above for the exact system we use to fill your calendar with qualified business owners every week.

Your client base is exposed and you know it.

Every tax strategist we talk to says the same three things:

"Referrals have a ceiling."

Your network has a finite number of business owner clients to send you. When it's tapped, growth stops. You can't refer your way to $1M+.

"Revenue is unpredictable."

Some months you're booked solid. Other months your calendar is empty. You can't plan, hire, or invest because you can't forecast.

"Your best clients came from luck."

That $20k client? A friend of a friend. You couldn't reproduce that win if you tried. Lucky isn't a system.

Dylan
Ashelford

I'm Dylan. I'm 23. Here's why you're reading this.

I got tired of building someone else's business so I built my own — because marketing is how the modern world moves money, and I wanted both financial and time freedom on my own terms.

I'll be straight with you: I'm new. The first website I ever built hit 1,000 organic views in its first month with zero spent on ads. I'm bringing that same focus on systems — not gimmicks — to a niche I think is wildly underserved: Australian tax strategy firms who shouldn't have to depend on word-of-mouth to grow.

What that means for you:

  1. You're not client #200. You're client #2 or #3. I personally write every script, set up every funnel, and run every ad campaign. You get founder-level attention, not an account manager.
  2. I had to put a guarantee on the table that an established agency wouldn't dare offer. If you don't get 10 attended calls in your first 30 days, you don't pay my tech fee. Scroll down for the full guarantee.

What's a VSL funnel — and why does it work better than everything else you've tried?

A VSL funnel is three things working together: a short video of you explaining how you save tax for business owners, a booking page that filters out tire-kickers, and Meta ads that put both in front of business owners who are actively searching for help.

❌ Cold email 1% reply rate. Burns your domain. Feels like spam.
❌ SEO content 12 months minimum before you see leads. Requires writers.
❌ Google Ads $60–$200 per click in tax keywords. Burns budget fast.
❌ Referrals Free, but un-scalable. Stops when your network does.
✅ VSL funnel Cold-traffic-ready. Builds trust before the call. Compounds over time.

Here's how we get you from zero to 10 calls a month.

01

We write your video Week 1

You answer a 7-question intake. I write a 4-minute script that positions you as the obvious expert. You film it on your phone in one sitting. We edit and polish.

02

We build your funnel Week 2

A clean booking page with your video, a 6-question application form that filters out anyone who isn't your ideal client, and automated calendar booking through Cal.com. Done in 7 days.

03

We run your ads Week 3 onward

Meta ads driving qualified business owners to your funnel. We write the creative, set up the campaigns, manage the spend, and report weekly. You spend a minimum of $150/day on ad spend (paid directly to Meta).

Everything we build for you.

Deliverable Typical cost elsewhere
VSL script written for you (1,200-word minimum) $2,000
Booking funnel built end-to-end (page + form + calendar) $3,500
4 Meta ad creatives + 3 angle variations $1,500
Ad account setup, pixel, conversion tracking $750
Daily campaign monitoring + weekly optimization $1,500/mo
Booking confirmation automations (email + SMS) $500
Weekly performance report Included
Founder-level Slack/email access for questions Priceless

Total elsewhere: $9,750 build + $1,500/mo

Your investment with Ashelford Media: $0 upfront. $500/mo tech fee. $600 per attended call.

The 10-Call Guarantee

You pay $600 only when a qualified prospect actually shows up to a call. No-shows? Never charged.

We guarantee a minimum of 10 attended calls per month. If we don't hit 10, we waive that month's $500 tech fee and keep running until we do.

You never pay for calls that don't happen. You never pay for results we didn't produce.

Not ready for a call? Get the free template.

The exact VSL script template I use to write opening videos for tax strategy firms — including the 7-question discovery doc that makes every script convert. Save yourself $2,000 and 40 hours of writing.

Instant PDF. No spam. Unsubscribe anytime.

A perfect fit if you are:

  • An owner-operated Australian tax strategy / planning firm (1–10 team)
  • Charging $5k–$20k+ per business owner client per year
  • Currently 90%+ dependent on referrals or word-of-mouth
  • Willing to film a 4-minute video on your phone
  • Able to commit $150/day minimum to Meta ad spend
  • Generating $300k+ annual revenue (proves your service delivers)

Not for you if:

  • You're a startup CPA with no existing clients
  • You're a big-box tax prep operation (H&R Block style)
  • You're unwilling to film yourself on camera
  • You want a "managed service" you never have to touch
  • You don't have $150/day budget for ads

Frequently asked questions

Yes — we handle everything. You don't need ad experience. We write the creative, set up the campaigns, manage the spend, and report weekly. Your only job is to film the video and show up to calls.

Most firms see their first qualified call inside 21–30 days. Funnel and video are live by week 2, ads start week 3, first calls land in week 3–4.

Most ad campaigns fail because the offer and creative are wrong, not because Meta doesn't work. A 4-minute video doing the selling before the call is fundamentally different from a boosted post linking to your homepage.

At 10 calls: $500 tech fee + (10 × $600) = $6,500. At 5 calls: $500 + $3,000 = $3,500. Plus your direct ad spend ($150/day = ~$4,500/mo). One $10k client per quarter pays for the system.

Because doing one niche better than anyone else beats doing 10 niches badly. Tax strategy firms have a high enough client LTV to make this work, a clear pain (referral dependence), and a story that's easy to make compelling in video.

Because I'm new. An established agency wouldn't offer this. The guarantee is how I prove I'm willing to put real skin in the game.

Ready to stop hoping referrals come in?

Book a free 15-minute strategy call. I'll show you exactly what your funnel would look like, what your numbers could be, and whether we're a fit. If we're not, I'll tell you straight.

Book My Free Strategy Call →